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Trend International is a leading wholesaler of sports trophies and awards, offering the most up to date solutions to its customers throughout the UK and Europe.
Formed in the late seventies by John Cowan the ex Professional Footballer who played for Newcastle United and Northern Ireland during his career.




Trend will soon celebrate its 25th anniversary. The company has enjoyed year on year growth in sales since its humble beginnings and its prospects for the future are looking brighter than ever.

Trend International began life in a small office unit in the heart of Newcastle Upon Tyne, opposite the famous St James Park football ground, home of Newcastle United. After relocating a number of times throughout the eighties and nineties, Trend now operates out of a modern 40,000 square foot facility located in the suburbs to the North of Newcastle.

By investing in both people and processes and a new 10,000 square foot warehouse opened in may 2003, trend intends to continue to improve the first class service it already offers its customers.